Find the answer you need by clicking on the topics below

Finding My Dream Dress

  • Where should I start looking for my dream dress?
    • You can start by consulting a wedding planner or talking to friends. Follow MASAL on Instagram and Pinterest  for inspiration, and explore various styles on our website. Subscribing to our newsletter will keep you updated on the latest trends.
  • Where can I find MASAL wedding dresses?

    • MASAL wedding dresses are available in over tens of boutiques globally. Use our Store Locator to find the nearest store and to check the availability of specific gowns.
  • When should I start looking for my wedding dress?

    • We recommend starting your search 9-12 months before your wedding day. However, we have options for those with a shorter timeframe.
  • How many months in advance should I order my dress?

    • Most brides order their dress 6-8 months in advance, allowing time for customization and two fittings.
  • What is the price range for MASAL wedding dresses?

    • Our dresses start from $1,490, with Atelier MASAL Couture gowns priced up to $2,900. For specific prices, contact a MASAL boutique or authorized dealer.
  • Can I purchase a dress online?

    • Although we don't offer online shopping, we do provide virtual consultations to help you define your preferences before visiting a store.

Planning My Visit

  • What makes the MASAL in-store experience special?

    • With over 50 years of combined experience, we offer professional bridal stylist experts and highly talented seamstresses to help you find and tailor your dream dress.
  • Are the stores open every day?

    • Opening days vary by location. Use the 'store locator' on our website or Google to find out the opening hours of the nearest MASAL retailer store.

My First Appointment

  • Why do I need an appointment to try on wedding dresses?

    • Booking an appointment ensures you receive personalized expert advice and a wonderful experience in finding your dream dress.
  • What happens during my in-store appointment?

    • A stylist will pre-select styles based on your preferences discussed in previous communications. After finding your dream dress, an expert will take your measurements for a custom order.
  • How long does the appointment last?

    • Appointments last either 1 or 1.5 hours, depending on the day of the week.
  • How can I change or cancel my appointment?

    • Cancellation and modifications can change depends on the situation and retailer, you make sure to adhere to the stipulated guidelines to avoid any charges.
  • How many dresses can I try during my appointment?

    • Although there's no maximum limit, brides typically try 5 or 6 dresses. A virtual consultation can help in pre-selecting your favorites.
  • How do I find the right size and fit for my dress?

    • Our dresses are made-to-size. A stylist will help you find a gown that suits your body type, and then it will be made it for you.
  • In which sizes are MASAL gowns available?

    • Our dresses are custom fitted, available from European size 30 to 58 / US size 0 to 28.
  • Can I customize my dress?

    • Yes, customization is possible with selected MASAL styles and all Atelier MASAL gowns.

Payment Terms and Conditions

  • What are the payment terms for MASAL wedding dresses?

    • Each masal retailer will have unique payment terms. Kindly inquire about the payment terms and conditions from your stylists on the day.

About MASAL Design and Collections

  • Who is the designer behind MASAL gowns?

    • Our team of designers bring their elegant signature and renowned bridal know-how to MASAL.
  • What are the different MASAL collections?

    • We offer several collections, including Atelier MASAL, MASAL Privee, and MASAL #LabelofLove, #HearttoHeart, #LoveFrover & #FairyTaleStory each catering to different bridal styles and preferences.

  • What are the quality standards of MASAL?

    • We adhere to the highest quality standards, with a meticulous checking process to ensure perfection in every dress.

Once You Have Purchased Your Dress

  • How does the fitting and alteration process work?

    • Different process involves for each masal retailer who will have unique processes. Kindly inquire the information of the the process on your appointment day.

  • How should I travel with my bridal gown?

    • Your gown will be beautifully bagged in our iconic MASAL nonwowen garment bag, designed to keep your dress in pristine condition.

  • How should I care for my wedding dress before and after the wedding?

    • We offer detailed guidance on caring for your gown both pre- and post-wedding, ensuring it remains a cherished keepsake for years to come.


Partnering with MASAL comes with several compelling reasons:

  1. Proven Expertise: With over 30 years of experience in the bridal industry, we have established a strong reputation as a reliable and experienced partner.
  2. Lucrative Margins: Enjoy the potential for substantial profit margins of up to 450%, along with swift fund turnaround, ensuring the financial health of your business.
  3. Master Artisans: Our skilled team of master artisans ensures that every dress is meticulously crafted for the perfect fit.
  4. Quality Assurance: We employ a rigorous 3-stage quality control process to deliver exceptional products.
  5. Designer Appeal: Our collections are in high demand among brides worldwide, offering a range of styles and price points, from Elegance to Privee.
  6. Contemporary Designs: Stay ahead of the bridal fashion curve with our modern designs, including Mermaid, Princess, A-Line, Transformer, and Tea-Length silhouettes.
  7. Celebrity Clients: Join our esteemed clientele, which includes figures from the entertainment industry.
  8. Commitment to Excellence: We're continuously improving our quality standards to meet and exceed your expectations.

As a valued partner with MASAL, you'll gain access to a host of exclusive benefits:

  1. Exquisite Handcrafted Products: Our dresses are handcrafted with unique designs, ensuring your customers receive top-quality products.
  2. Customization: We offer the flexibility to create dresses with custom designs and precise measurements, catering to diverse religious and cultural preferences.
  3. Online Convenience: Access your personalized online account to effortlessly view photos and videos for your website and social media promotion.
  4. Top-Selling Styles: Choose from a curated selection of best-selling styles, guaranteed to delight your customers.
  5. Quick Turnaround: Benefit from swift production times, with dresses ready in as little as 8 weeks.
  6. Comprehensive Support: Enjoy comprehensive online product presentations, along with training and support to boost your business.
  7. Dedicated Account Managers: Our highly knowledgeable account managers are always available to assist you.
  8. Tailored Offers: We provide tailored commercial offers, catering to different silhouettes and price categories in your market.
  9. No Minimum Orders: There's no minimum order requirement, offering you flexibility in your business operations.
  10. New Collections: Stay fresh and exciting with semi-annual launches of new bridal collections.
  11. Loyalty Programs: Participate in our loyalty programs, allowing you to earn discounts of up to 12% on all orders.

Our team of highly skilled designers and craftsmen specializes in crafting unique dresses tailored to our clients' desires. We prioritize not only exceptional design but also precise engineering to ensure a perfect fit for every body shape. While we do not replicate others' designs, many of our dresses can be customized to accommodate your preferences in terms of color, neckline, silhouette, sleeve length, train, or back design. With years of experience in creating individual, modest, or custom-made dresses, we're dedicated to making your dream dress a reality.

At MASAL, we exclusively offer original designs meticulously created by our team of talented designers and craftsmen. We do not produce dresses under other brand names or offer replicas, ensuring the authenticity and uniqueness of our creations.

We offer matching veils for many of our dresses, which you can find either in the dress photos or our Accessories section. Additionally, we maintain a separate catalog featuring prices for our accessories. If a particular dress does not come with a veil and you desire one, kindly contact your manager. Together with our designer, we'll explore the possibility of creating a veil tailored to your chosen dress.

We are committed to using only the finest quality materials available on the market. If you have specific fabric preferences, we can provide samples of the primary fabric for a fee of $50, plus applicable delivery charges.

Our production facilities are located in the city of Trabzon, Türkiye. Here, we oversee the entire production process, ensuring the highest standards of quality and craftsmanship.

Yes, we offer exclusive partnerships in specific areas, allowing you to have sole representation in your city without worrying about competition. Terms and conditions apply; please contact us for more details.

Indeed, we offer access to a comprehensive library of photos and videos for your website and social media platforms. Additionally, we provide promotional support and issue certificates confirming your status as an official MASAL representative.

Yes, we value our loyal partners and offer a 5% discount to all our dedicated collaborators. For orders exceeding $5,000, we provide a further 5% discount. Furthermore, our comprehensive loyalty program enables you to enjoy discounts of up to 15% on all orders.

Becoming an official partner of the MASAL is straightforward. Simply complete our Business Inquiries form, and once you receive an initial email from a MASAL representative, you can begin placing orders and establishing a fruitful partnership with us. We look forward to welcoming you into the MASAL family.